It’s here!! The 2019 Pantone Color of the Year is Living Coral (16-1546) and we are in love. According to Pantone.com, Living Coral is, “An animating and life-affirming coral hue with a golden undertone that energizes and enlivens with a softer edge.” We couldn’t have said it better.
Did you know this Color of the Year trend is 20 years in the making? Here’s what else Pantone says about how and why the color is chosen:
The Color of the Year selection process requires thoughtful consideration and trend analysis. To arrive at the selection each year, Pantone’s color experts at the Pantone Color Institute comb the world looking for new color influences. This can include the entertainment industry and films in production, traveling art collections and new artists, fashion, all areas of design, popular travel destinations, as well as new lifestyles, playstyles, and socio-economic conditions. Influences may also stem from new technologies, materials, textures, and effects that impact color, relevant social media platforms and even upcoming sporting events that capture worldwide attention.
Scroll on to see how Team Orange is already styling this gorgeous hue!